Driving traffic to your website is every web owner’s dream. Having people visit your website daily to read your content means you rank very high on the search engine.
What do these web owners do to get this? This is the question we are going to answer in this post.
A lot of people do not know how to drive traffic to their websites. Some think it boils down to just having an engaging post on their website.
But there are also other tricks and hacks web owners could use to drive traffic to their website. In this post, I’m going to tell you how you can bring more traffic to your web page.
The following are ways web owners can push traffic to their website:
- Rewrite & upgrade old post
- Use “click to tweet” links
- Use a podcast
- Optimize your content with LSI keywords
- Promote your website with blogger outreach
- Create appealing content
- Make use of LinkedIn
- Giveaways
- Make use of Facebook ads
- Publish viral content
- Use “content transformation”
- Create the content on your social media posts
- Publish long-form contents
- Reduce your bounce rate
- Create an active YouTube channel
- Optimize for Google’s Mobile-First Index
- Make use of Medium
- Copy your competition
- Get Traffic to Your Website from Forums
- Make use of Keyword Everywhere
Re-write & upgrade old post:
To get more traffic on your website, you need to first look for an old post on your page. A lot of content you might have written before may be out of date. It is advisable to go back to those old posts and rewrite them. When you rewrite an old post, you tend to improve on it. You can add new things to the post, like images, links, etc., to make it look better than before.
When you rewrite, you bring new ideas into the old post, like improving your important keywords usage.
After you are done with the upgrade, post the old blog on your website. You will notice an increase in your traffic on that post and website. Just like magic.
Use “click to tweet” links:
Another trick you can use to drive traffic to your website is by using click-to-tweet links. It is one of the best hacks you can use to get more traffic on your website.
For starters, you will have to think of an engaging post that can be tweetable. You can decide to use motivational quotes or strategies people can use in their everyday lives.
After you have gotten the content you would like to tweet about, go over to clickToTweet.com to create a link. A special link will be created, and you can copy and add it to your website.
Watch how the traffic on your website will increase after doing this.
Use a Podcast:
Another way to improve your traffic is by using podcasts. Podcasts are the new way to reach a large audience. Podcasts are also used to talk about different topics ranging from politics, sport, etc. As a web owner, I’m not saying you should start your podcast. But that you could visit a lot of podcasts as a guest. This would help you increase your traffic to your website.
It would also give you the medium of getting at least one backlink in the show notes. This would help you in your search engine ranking.
Optimize your content with LSI keywords:
LSI keywords are another way to increase traffic on your website. These days old SEO strategies do not work like before. Google recently released a new algorithm that doesn’t look at keywords alone but also understands topics.
LSI keywords are words or phrases similar to a web page’s primary/main keyword. There is a tool called the LSI graphs to use the LSI keywords. It suggests keywords that relate to your topics.
Promote your post will blogger Outreach:
You can promote your post on your website by reaching out to another blogger. This is a very good way to promote traffic to your website, especially for a recent post. Reaching out to an influential blogger will go a long way in creating traffic and an audience.
You can try out to them by sending cold emails introducing yourself and adding your link to the shared post. You must look for bloggers that share the same interest as you do. It makes your work easier as you won’t have to say much. Do not also force them to share your work in the mail. They might not like it.
Create appealing content for Influencers:
If you want to get influencers to help share your post, you have to create contents that will be appealing and engaging. A less appealing post will not get the attention of influencers. Most times, it doesn’t have to do with the topic. It might just be the way the content looks. The image or design may be appealing and could get their attention.
This is a good way to pull traffic to your website.
Make use of LinkedIn:
Another way you can push traffic to your website is by using LinkedIn. The engagement on LinkedIn has increased over the years as a cooperate organization, creative, recruiters, and job seekers use it. Depending on what you are looking for, LinkedIn is the best place to find them.
You can use LinkedIn to post engaging videos and share content from your website. This will bring more traffic to your website. The post has to be engaging if you want to see reactions on your post like views, comments, and likes.
It is easy to get an audience and also easy not to get you to need to look at what will interest your audience there.
Do Giveaways:
Doing giveaways can help you get more traffic to your website. I mean, who doesn’t want to win something especially online. By hosting a giveaway contest where you give out gifts to your audience and get new ones.
You can create this contest by putting certain conditions to participate and win. You could decide to tell your audience to share a particular post with their friend or do a referral contest. You can decide to give the winner a shopping gift card or a paid course scholarship. Just think of anything that will make people participate in the contest.
The contest can be done on the KingSumo platform.
Make use of Facebook Ads:
Facebook Ads are another way to drive traffic to your website. Although running Facebook ads is expensive these days, you can still get a few visitors by following these steps.
First, you have to create a Facebook ad that will send visitors to a particular blog post.
Then, you will target people that visited your website.
After all, this has been done, you run your ads.
Watch how your traffic will increase after doing this.
Push viral content:
Publishing viral content on your website will also increase traffic on your website. Viral content can be good or bad, depending on the subject of the post. All that matters is how people use it.
Viral content ranges from images, infographics, and videos. It is also believed that content with images brings more traffic than the ones without images.
Viral content could serve as a purpose like helping people solve problems or giving advice on how to go about things. Take, for example, a person looking to fix a bulb and stumbles upon your post-teaching him how to go about it.
Also, viral content needs an extra push to reach its audience. You can decide to post your viral content on a social media platform like Twitter to get more attention.
Make use of “content Transformation”:
The content transformation will help you create more traffic. The content transformation has to do with changing blog post content into different formats.
You could decide to convert your blog post into an E-book and uploading on different social platforms.
The content post can also be converted into a video for people to watch. You can upload this video on YouTube from people streaming and download it.
Create the content on your social media posts:
Adding content to your social media will increase your traffic. Whenever you post a blog post on social media, don’t forget to add a link for people to click on. This is a good way to get more engagement and an audience on your blog post. Also, ensure that your content is top-notch for it to be clickable.
Publish long-form contents:
A long-form of content is a good way to get more engagement. Statically, a lot of people then engage with long thread content than shorter ones. Long-form content tends to explain things better than a shorter one.
Long-form content also gets lots of shares and backlinks than the shorter ones.
Reduce your bounce rate:
Having a high bounce rate will destroy your website’s page views and optimization. To avoid a high bounce rate, you can start by using bucket brigades. Bucket brigades will keep your visitors longer on your website. Examples of bucket brigades are words like Here’s the deal, but there is a catch: That’s not all! Etc.
Also, you can try to push your content above the fold. This means that you should bring your content closer to the hero section rather than having a large image.
Again, make use of short blog intros to avoid bounce rates.
Lastly, you should use short paragraphs when writing a blog post.
Create an Active YouTube channel:
Having your personal YouTube account is very important as a web owner. YouTube will bring a lot of engagement to your website. It is the second most popular platform in the world. You can share videos of your content and links to your website to create more audience.
It is not very easy to get streams and views on YouTube, but with time they will start coming in. you just have to keep posting and teeing viewers to like and subscribe to your page.
Optimize for Google’s Mobile-First Index:
You must have a Google mobile-first index. This app was recently introduced by Google for the website owner to use. The mobile version of your website is what they count and ignore the desktop version.
They have also provided a tool called The Mobile-Friendly Test. You can use this tool to check if your website has been fully optimized.
The tool also gives suggestions that can help you improve your website.
Make use of Medium:
Medium is another platform where website owners can share their blog posts. Posting on Medium will gain you more engagement and shares when you upload.
After you upload it on medium, make sure your share it on another social platform like Twitter and LinkedIn. This will increase more activities on your content.
Copy your competition:
Look out for your competition traffic to see how and where they are getting their engagement. SimilarWeb is a tool you can use to see their traffic source. You can gain a lot of insight from looking at your competition’s strategy.
Get Traffic to Your Website from Forums:
Another way to get traffic to your website is from forums. Forums are a goldmine if you want strong traffic to your website. Join any forum on a social media platform and answer people’s questions relating to some topics.
Also, drop links to your blog post in those forums for people to click on. This will carry more engagement to your page. Sweet traffic!
Make use of Keyword Everywhere.
Use keyword extension on your Google chrome to give you keyword suggestions.
Last Words
In conclusion., you can use these hacks and tricks to get website traffic. You can pick from any of the points mentioned above to get the best results. I am 100% sure that you will get the best result when you apply this trick. It might not be immediate, but your audience will start growing on your website.